So you stay scattered. You introduce yourself differently depending on the room. People nod, smile, and still don't quite get what you do.
Your brilliance stays invisible. And you're starting to wonder if something is wrong with you.
There isn't.
You introduce yourself differently depending on the room. People nod, smile, and still don't quite get what you do. You've tried niching down. It felt wrong every time. Like you were cutting off the best parts of yourself.
Niching restricts. Positioning amplifies.
These are not the same thing. And nobody told you that.
Your range isn't the problem. You just haven't found the organizing principle yet. The connective thread that ties everything you do together and makes your brilliance instantly clear to the right people.
That's what this workshop is about.
There will be chat participation. Some hand-raising. A live exercise where you'll think out loud about your own work.
You're going to be seen.
If you want to sit back and consume information, this probably isn't your session.
If you want a genuine moment of clarity about your positioning, keep reading.
Worth it though.
"What really stood out to me here today is just thinking about how I talk about my offering differently."